The report is specifically designed to aid senior ecommerce leaders in their strategic planning. The findings presented offer a snapshot into consumer preferences, enabling ecommerce decision-makers to sharpen their discounting and promotional strategies for 2023.
Ahead of Prime Day 2023, Amazon ramped up its influencer and creator focus. This focus is an extension of its affiliate program and states that Content creators participating in the Amazon Influencer Program earn affiliate commissions from Amazon for qualifying purchases.
The study indicates that the success of the deviant social media influencers lies in exploiting certain consumer characteristics that make them susceptible to their charms*. Key factors include high susceptibility to the influence of trusted digital others, low risk awareness, high risk appetite and a tendency to rationalise morally questionable purchases.
By harnessing the power of AI-driven data insights, retailers can forge robust customer relationships that pave the way to enduring loyalty, recurring business, and sustained success.
Automating last-mile deliveries offers a win-win scenario for retailers and drivers. It removes unnecessary ambiguity throughout the supply chain and makes sure that retailers, truckers, and all key stakeholders involved are more confident that a delivery will be on time.
Shippo wraps up their guide to getting ahead of this year’s peak holiday season rush.
Shippo picks up where they left off in Part 1, giving us more insight into how you can get ahead of this year’s peak holiday season rush.
Some retail brands are born in boardrooms, others are created in more unconventional circumstances – and J Brooks Boutique, an Atlanta-based online fashion business, is one of those brands.
It’s no secret the holiday season is reliably the busiest of them all — which is why we’re here to help you get ahead of the peak holiday season rush.
Higher energy costs and a general uncertainty around the global economy is likely to impact consumer spending. Consumer spending is the primary driver of small business revenue, so any dip in consumer sentiment is likely to be felt in the local economy.
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