Author: Retailist Team

Diversifying business strategies can also help to ensure that customers can interact with brands in their preferred manner, and switch between them, seamlessly.

Here are a few of the naughty mobile security practices that could very well get a shopper on a cybercriminals target list this year and run the risk of ruining their holidays.

It is during this season that many engineering teams find themselves under immense pressure to push applications out faster to capitalize on consumer demand. However, accelerated production timelines often lead to cutting security corners and can result in the delivery of insecure code to meet deadlines.

SEO has evolved into a content-focused game, but the rise of AI throws a curveball at content authenticity.

Too often, brands take a hands-off approach after sending off influencer gifts, leaving creators to determine how best to feature the products with minimal input. By taking a collaborative approach and involving influencers as partners in campaign planning, brands can achieve more authentic and strategic promotions.

From offering bonus cards to updating in-store displays, here are some of the ways business owners can better tap into the booming gift card market this holiday season.

With the holidays fast approaching, new research from Miconex shows that the majority of Americans are keen to support local retailers. 24% will be spending up to $1,000 during the holidays, and 78% worry about finding the perfect gift.

Millennials and Gen Z consumers are at the forefront in embracing financial services from their favourite brands. For businesses, incorporating financial services into their offerings presents a compelling proposition for brands as a path to increase engagement, conversion and repeat visits.

Entrepreneurs who incorporate artificial intelligence technology into their e-commerce operations will achieve a significant competitive advantage.

The standout concern for many retailers this Black Friday is shrinkage. More specifically, theft. With nearly 80% of US brands saying organized retail crime is a risk that has become a priority in the past year for them, increased footfall in-store only enhances the potential for shoplifting.