Author: Retailist Magazine

Web3 is next for digital advertising. Web3 includes blockchain and AI as a means for transparency, which is desperately lacking across the black boxes that dominate the industry, namely Google, Amazon, and The Trade Desk.

Gamification is changing the way people shop online, turning everyday purchases into fun, interactive experiences. Whether it’s through loyalty programs, quizzes, progress bars, or social challenges, brands that embrace gamification will stand out in a crowded market.

If your provider charges the same fees as a credit card, chances are they are either (1) taking a big cut themselves, or (2) running on the same old payment rails. Stay away; you can do better.

The future of sustainable fashion is bright, but further initiatives and widespread adoption beyond Gen Z will be necessary to create a truly sustainable system in fashion retail.

With a tight labor market and fierce competition for skilled employees, major retailers are making bold moves to attract and retain the best candidates. Case in point: Costco and Walmart recently made headlines by announcing pay raises for their leadership teams, reinforcing one simple truth—when it comes to hiring, compensation is king.

The data suggests that refund anticipation is particularly pronounced in Southern states, which dominate the top of the list. Economic challenges, coupled with lower median incomes in these areas, may drive the heightened interest in refund timelines.

Combining data-driven marketing with human-centered storytelling can elevate your marketing campaigns and make them relatable experiences that nurture brand loyalty. Data ensures precision and targeting, but your human storytelling makes it meaningful.

From varying local regulations to distinct, regional supply chains, there is a lot to consider, and when you grow to hundreds of markets, the difficulties of performing consistently and effectively across campaigns increases exponentially.

A new survey conducted by TheyDo in partnership with Sapio Research reveals that many senior decision-makers in retail are relying on data they rarely scrutinize, raising concerns about the accuracy and usefulness of their insights.