Rather than focusing on isolated touchpoints or departmental KPIs, journey management provides a way to understand where the most critical pain points lie and how to resolve them systematically across the business.

Rather than focusing on isolated touchpoints or departmental KPIs, journey management provides a way to understand where the most critical pain points lie and how to resolve them systematically across the business.

The traditional retail anchor is being redefined. Large department stores once dominated most shopping centers. Now, concepts like food halls, upscale restaurants, immersive cinema experiences and gaming venues are taking center stage.

Consumer psychology, behavioral economics, and game design have replaced proximity to checkout as the leading cause of impulse purchases and, if done right, the consumer gets a jolt of delight instead of fresh cavities.

If there is one takeaway from the resurgence of bookstores, it is that retail isn’t dying but evolving in ways that prioritize human connection and thoughtful design.

New research shows 61 percent of enterprise leaders feel overwhelmed by data while one in three retailers have not adopted AI despite mounting pressure.

With so much focus on enhancing customer experience, security often takes a backseat. And cybercriminals are counting on that.

If you focus more attention on these underserved markets and cater to their needs, you can create tailored, highly engaging products that truly satisfy your customers (and boost your profits in the process).

Diversification helps safeguard your program against changes in the broader landscape, such as algorithm updates or regulatory changes, which can negatively impact certain publishers.

Tariffs are forcing every retailer—big and small—to rethink their hiring and workforce strategies, but the need for great talent hasn’t changed, it’s evolving.