By Retailist Editorial Team
MarketSource has acquired Salelytics, melding advanced AI contact center technologies with established sales center operations. This strategic merger aims to expand both firms’ capabilities in sales and call centers.
Owned by Allegis Group, Inc., the largest privately held talent solutions provider in the world, MarketSource is headquartered in Alpharetta, GA, with a satellite office in Jacksonville, FL. The company serves retail and B2B clients in the automotive, manufacturing, telecom, IT, software, consumer electronics, home appliances, mobile and home improvement industries.
Salelytics has over 30 years of experience in contact center solutions and is headquartered in Appleton, WI, with additional operations in San Antonio, TX. The company serves clients in the financial services, healthcare, logistics, pharma and consumer packaged goods industries.
You can read more about the news here.
Related Articles

Americans Keen To Support Local This Holiday Season
With the holidays fast approaching, new research from Miconex shows that the majority of Americans are keen to support local retailers. 24% will be spending up to $1,000 during the holidays, and 78% worry about finding the perfect gift.

The Shift from Banks to Brands: How Millennials and Gen Z Are Rethinking Financial Products
Millennials and Gen Z consumers are at the forefront in embracing financial services from their favourite brands. For businesses, incorporating financial services into their offerings presents a compelling proposition for brands as a path to increase engagement, conversion and repeat visits.

Future of Entrepreneurship in AI E-commerce
Entrepreneurs who incorporate artificial intelligence technology into their e-commerce operations will achieve a significant competitive advantage.

Black Friday: A Retailer’s Biggest Nightmare or Blessing?
The standout concern for many retailers this Black Friday is shrinkage. More specifically, theft. With nearly 80% of US brands saying organized retail crime is a risk that has become a priority in the past year for them, increased footfall in-store only enhances the potential for shoplifting.