By Retailist Editorial Team
MarketSource has acquired Salelytics, melding advanced AI contact center technologies with established sales center operations. This strategic merger aims to expand both firms’ capabilities in sales and call centers.
Owned by Allegis Group, Inc., the largest privately held talent solutions provider in the world, MarketSource is headquartered in Alpharetta, GA, with a satellite office in Jacksonville, FL. The company serves retail and B2B clients in the automotive, manufacturing, telecom, IT, software, consumer electronics, home appliances, mobile and home improvement industries.
Salelytics has over 30 years of experience in contact center solutions and is headquartered in Appleton, WI, with additional operations in San Antonio, TX. The company serves clients in the financial services, healthcare, logistics, pharma and consumer packaged goods industries.
You can read more about the news here.
Related Articles

How Entertainment is Shaping the Future of Retail Spaces
The traditional retail anchor is being redefined. Large department stores once dominated most shopping centers. Now, concepts like food halls, upscale restaurants, immersive cinema experiences and gaming venues are taking center stage.

The Art of the Impulse Buy: How Retailers Can Drive Delight, Not Just Dollars
Consumer psychology, behavioral economics, and game design have replaced proximity to checkout as the leading cause of impulse purchases and, if done right, the consumer gets a jolt of delight instead of fresh cavities.

The Bookstore Comeback
If there is one takeaway from the resurgence of bookstores, it is that retail isn’t dying but evolving in ways that prioritize human connection and thoughtful design.

One-Third of Retailers Haven’t Even Started Using AI
New research shows 61 percent of enterprise leaders feel overwhelmed by data while one in three retailers have not adopted AI despite mounting pressure.