When trying to improve your customer journey, you’ll want to take a close look at your website metrics. Try to look past page views or overall organic traffic volumes and try to discern the behaviors of your users.
Each platform has a unique audience and purpose. Don’t put your video on every available channel in hopes of getting exposure. You’ll end up blowing your budget without getting a lot of traction from individual platforms.
Decision-makers can apply this technology to other business aspects to streamline processes and enhance decision-making. It can act autonomously with minimal oversight, so implementation would not significantly impact their day-to-day duties.
The answer lies in the use of strategic digital tools that enable dynamic, data-driven inventory management. In an environment where consumer expectations move as fast as the seasons
Salsify’s 2025 Holiday Shopping Report reveals the rise of AI gift guides, the digital takeover of Black Friday, and a surprising shake-up in what people are buying and why
Software development is evolving, as Digital Experience Platforms enable the delivery of a personalised digital cross-channel experience. A DXP delivers integrated content, Artificial Intelligence, and low-code rapid application development tools. It streamlines the work of developers as well as marketers.
With so many businesses vying for the attention of skilled job candidates, it’s becoming more important to look for ways to make your offerings more appealing by adding unique perks that not every employer does.
Rather than focusing on isolated touchpoints or departmental KPIs, journey management provides a way to understand where the most critical pain points lie and how to resolve them systematically across the business.
Rather than focusing on isolated touchpoints or departmental KPIs, journey management provides a way to understand where the most critical pain points lie and how to resolve them systematically across the business.
The traditional retail anchor is being redefined. Large department stores once dominated most shopping centers. Now, concepts like food halls, upscale restaurants, immersive cinema experiences and gaming venues are taking center stage.
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