Ensuring visibility is a challenge of space planning. Historically, retailers relied on static floor plans or sent district managers to visit stores semi-regularly to understand their spaces before changes. This approach created blind spots — layouts looked one way on paper but functioned differently in practice, and problems often went unnoticed until they affected sales.

The fast pace of these changes to search can be overwhelming to startup owners, who may feel like they’re struggling to catch up to the trends. Does traditional SEO even matter anymore? How do businesses optimize for the specific indicators AI engines look for?

Learn key strategies for managing your Amazon seller account in 2026, including listing optimization, account health management, inventory control, and advertising.

For retailers building or scaling retail media and broader commerce marketing programs, this shift reshapes how audiences should be built and forces a more disciplined approach to transparency and cross-channel accountability.

It also revealed that another 35% expect to deploy personalized AI recommendations in the next year, as AI moves from pilots into the heart of omnichannel journeys, search and merchandising.

Companies across various sectors are leveraging automation to enhance in-store experiences and improve customer satisfaction, including within BOPIS systems. It is shown to bolster productivity and decision-making, too.